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Sales and Customers Analysis Project

Project Overview

This project aims to analyze sales and customer data to gain insights into sales performance, customer behavior, and product trends. The analysis is conducted using Tableau for visualization and reporting.

Dashboards

customer_dashboard

Sales Dashboard

Objectives

  • To analyze the sales data and identify trends and patterns.
  • To understand customer demographics and purchasing behavior.
  • To evaluate product performance and identify top-selling products.
  • To provide actionable insights for sales strategy and customer engagement.

Tools and Technologies

  • Tableau: Used for data visualization and creating interactive dashboards.

How to Use

  1. Load Data: Import the CSV files into Tableau.
  2. Create Visualizations: Use Tableau to create charts, graphs, and dashboards.
  3. Analyze Results: Explore the visualizations to uncover insights and make data-driven decisions.