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<!DOCTYPE html>
<html lang="en-gb">
<head>
<meta charset="UTF-8" />
<link rel="stylesheet" href="./assets/css/style.css">
<title>SEO basics</title>
</head>
<body>
<header>
<h1>Hori<span class="seo">seo</span>n</h1>
<nav>
<ul>
<li>
<a href="#search-engine-optimization">Search Engine Optimization</a>
</li>
<li>
<a href="#online-reputation-management">Online Reputation Management</a>
</li>
<li>
<a href="#social-media-marketing">Social Media Marketing!</a>
</li>
</ul>
</nav>
</header>
<main>
<div class="hero"></div>
<div class="content">
<section id="search-engine-optimization" class="search-engine-optimization">
<img src="./assets/images/search-engine-optimization.jpg" alt="SEO contain backlinks, content, headings, mobile compatibility, social media, and link building" class="float-left">
<article>
<h2>Search Engine Optimization</h2>
<p>
The dominance of mobile internet use means that users are searching for the right business as they
travel, shop, or sit on their couch at home. Search Engine Optimization (SEO) allows you to increase
your visibility and find the right customers for your business.
</p>
</article>
</section>
<section id="online-reputation-management" class="online-reputation-management">
<img src="./assets/images/online-reputation-management.jpg" alt="A laptop on the screen which shows how reputation affects business growth" class="float-right">
<article>
<h2>Online Reputation Management</h2>
<p>
The web is full of opinions, and some of these can be negative. Social media allows anyone with an
internet connection to say whatever they want about your business. Online Reputation Management gives
you the control over what potential customers see when they search for your business.
</p>
</article>
</section>
<section id="social-media-marketing" class="social-media-marketing">
<img src="./assets/images/social-media-marketing.jpg" alt="Social media is all around us" class="float-left">
<article>
<h2>Social Media Marketing</h2>
<p>
Social media continues to have a sizable influence on buying habits. Social media marketing helps you
determine which platforms are suited to your brand, using analytics to find the right markets and
increase your lead generation.
</p>
</article>
</section>
</div>
<aside class="benefits">
<section class="benefit-lead">
<h3>Lead Generation</h3>
<img src="./assets/images/lead-generation.png" alt="Lead generation is transforming into profit">
<p>
Inbound strategies for lead generation require less work for your business, bringing customers directly
to your website.
</p>
</section>
<section class="benefit-brand">
<h3>Brand Awareness</h3>
<img src="./assets/images/brand-awareness.png" alt="Increase awareness around business">
<p>
Users find your business through paid and organic searches, increasing the search ranking and visibility
for your business.
</p>
</section>
<section class="benefit-cost">
<h3>Cost Management</h3>
<img src="./assets/images/cost-management.png" alt="Gear and coins">
<p>
As the search ranking for your business increases, your advertising costs decrease, and you no longer need to advertise your page.
</p>
</section>
</aside>
</main>
<footer>
<div class="footer">
<h4>Made with ❤️️ by Horiseon</h4>
<p>
© 2019 Horiseon Social Solution Services, Inc.
</p>
</div>
</footer>
</body>
</html>