diff --git a/lib/lifecycles/bump.js b/lib/lifecycles/bump.js
index 5050317f2..7db4524e3 100644
--- a/lib/lifecycles/bump.js
+++ b/lib/lifecycles/bump.js
@@ -13,6 +13,7 @@ const semver = require('semver');
 const writeFile = require('../write-file');
 const { resolveUpdaterObjectFromArgument } = require('../updaters');
 let configsToUpdate = {};
+const sanitizeQuotesRegex = /['"]+/g;
 
 async function Bump(args, version) {
   // reset the cache of updated config files each
@@ -37,7 +38,7 @@ async function Bump(args, version) {
   await runLifecycleScript(args, 'prerelease');
   const stdout = await runLifecycleScript(args, 'prebump');
   if (stdout?.trim().length) {
-    const prebumpString = stdout.trim();
+    const prebumpString = stdout.trim().replace(sanitizeQuotesRegex, '');
     if (semver.valid(prebumpString)) args.releaseAs = prebumpString;
   }
   if (!args.firstRelease) {