diff --git a/DesktopToast.Wpf/MainWindow.xaml.cs b/DesktopToast.Wpf/MainWindow.xaml.cs
index a2c0482..647ddc3 100644
--- a/DesktopToast.Wpf/MainWindow.xaml.cs
+++ b/DesktopToast.Wpf/MainWindow.xaml.cs
@@ -138,6 +138,7 @@ private async Task<string> ShowToastAsync()
 				ToastLogoFilePath = string.Format("file:///{0}", Path.GetFullPath("Resources/toast128.png")),
 				ShortcutFileName = "DesktopToast.Wpf.lnk",
 				ShortcutTargetFilePath = Assembly.GetExecutingAssembly().Location,
+				MaximumDuration = TimeSpan.FromSeconds(10),
 				AppId = "DesktopToast.Wpf",
 				ActivatorId = typeof(NotificationActivator).GUID // For Action Center of Windows 10
 			};
@@ -161,6 +162,7 @@ private async Task<string> ShowInteractiveToastAsync()
 				ToastXml = ComposeInteractiveToast(),
 				ShortcutFileName = "DesktopToast.Wpf.lnk",
 				ShortcutTargetFilePath = Assembly.GetExecutingAssembly().Location,
+				MaximumDuration = TimeSpan.FromSeconds(10),
 				AppId = "DesktopToast.Wpf",
 				ActivatorId = typeof(NotificationActivator).GUID
 			};
diff --git a/DesktopToast/ToastManager.cs b/DesktopToast/ToastManager.cs
index feb9b20..3ff04aa 100644
--- a/DesktopToast/ToastManager.cs
+++ b/DesktopToast/ToastManager.cs
@@ -38,7 +38,7 @@ public static async Task<ToastResult> ShowAsync(ToastRequest request)
 			if (document == null)
 				return ToastResult.Invalid;
 
-			return await ShowBaseAsync(document, request.AppId);
+			return await ShowBaseAsync(document, request.AppId, request.MaximumDuration);
 		}
 
 		/// <summary>
@@ -331,11 +331,17 @@ private static async Task CheckInstallShortcut(ToastRequest request)
 		/// </summary>
 		/// <param name="document">Toast document</param>
 		/// <param name="appId">AppUserModelID</param>
+		/// <param name="maximumDuration">Optional maximum duration</param>
 		/// <returns>Result of showing a toast</returns>
-		private static async Task<ToastResult> ShowBaseAsync(XmlDocument document, string appId)
+		private static async Task<ToastResult> ShowBaseAsync(XmlDocument document, string appId, TimeSpan maximumDuration = default(TimeSpan))
 		{
 			// Create a toast and prepare to handle toast events.
 			var toast = new ToastNotification(document);
+			if (maximumDuration != default(TimeSpan))
+			{
+				toast.ExpirationTime = DateTime.Now + maximumDuration;
+			}
+
 			var tcs = new TaskCompletionSource<ToastResult>();
 
 			TypedEventHandler<ToastNotification, object> activated = (sender, e) =>
diff --git a/DesktopToast/ToastRequest.cs b/DesktopToast/ToastRequest.cs
index 4ededbb..1aeae3a 100644
--- a/DesktopToast/ToastRequest.cs
+++ b/DesktopToast/ToastRequest.cs
@@ -148,6 +148,11 @@ public string ShortcutIconFilePath
 		[DataMember]
 		public TimeSpan WaitingDuration { get; set; }
 
+		/// <summary>
+		/// Maximum toast display duration (optional)
+		/// </summary>
+		public TimeSpan MaximumDuration { get; set; }
+
 		#endregion
 
 		#region Internal Property