diff --git a/Makefile b/Makefile
index 9f9733e..b9fb5c7 100644
--- a/Makefile
+++ b/Makefile
@@ -22,7 +22,7 @@ verify: test build ## tests and builds version-checker
 
 image: ## build docker image
 	GOARCH=$(ARCH) GOOS=linux CGO_ENABLED=0 go build -o ./bin/version-checker-linux ./cmd/.
-	docker build -t quay.io/jetstack/version-checker:v0.5.3 .
+	docker build -t quay.io/jetstack/version-checker:v0.5.4 .
 
 clean: ## clean up created files
 	rm -rf \
diff --git a/deploy/charts/version-checker/Chart.yaml b/deploy/charts/version-checker/Chart.yaml
index 1020fc2..adee48f 100644
--- a/deploy/charts/version-checker/Chart.yaml
+++ b/deploy/charts/version-checker/Chart.yaml
@@ -1,6 +1,6 @@
 apiVersion: v1
-appVersion: "v0.5.3"
-version: "v0.5.3"
+appVersion: "v0.5.4"
+version: "v0.5.4"
 description: A Helm chart for version-checker
 home: https://github.com/jetstack/version-checker
 name: version-checker
diff --git a/deploy/yaml/deploy.yaml b/deploy/yaml/deploy.yaml
index 6ea7023..27a4ac5 100644
--- a/deploy/yaml/deploy.yaml
+++ b/deploy/yaml/deploy.yaml
@@ -49,7 +49,7 @@ spec:
     spec:
       serviceAccountName: version-checker
       containers:
-      - image: quay.io/jetstack/version-checker:v0.5.3
+      - image: quay.io/jetstack/version-checker:v0.5.4
         imagePullPolicy: Always
         ports:
         - containerPort: 8080