diff --git a/frontend/package.json b/frontend/package.json
index 0af1311..7afac2c 100644
--- a/frontend/package.json
+++ b/frontend/package.json
@@ -3,7 +3,7 @@
   "version": "1.0.0",
   "description": "OperatorHub.io showcases community operators and provides information on operators and how to contribute.",
   "main": "index.js",
-  "repository": "https://github.com/operator-framework/operatorhub.io.git",
+  "repository": "https://github.com/k8s-operatorhub/operatorhub.io.git",
   "private": true,
   "dependencies": {
     "@babel/core": "^7.7.5",
diff --git a/frontend/src/components/modals/UploadPackageFromGithubModal.tsx b/frontend/src/components/modals/UploadPackageFromGithubModal.tsx
index e79080f..9649c07 100644
--- a/frontend/src/components/modals/UploadPackageFromGithubModal.tsx
+++ b/frontend/src/components/modals/UploadPackageFromGithubModal.tsx
@@ -31,8 +31,8 @@ class UploadPackageFromGithubModal extends React.PureComponent<UploadPackageFrom
 
 
   state: UploadPackageFromGithubModalState = {
-    repo: 'operator-framework/community-operators',
-    path: 'upstream-community-operators/etcd',
+    repo: 'k8s-operatorhub/community-operators',
+    path: 'operators/etcd',
     branch: 'master',
     validFields: {
       repo: true,
@@ -273,7 +273,7 @@ class UploadPackageFromGithubModal extends React.PureComponent<UploadPackageFrom
                   onChange={this.updateField}
                   onBlur={this.commitField}
                   onKeyDown={this.onKeyDown}
-                  placeholder="e.g. operator-framework/operatorhub.io"
+                  placeholder="e.g. k8s-operatorhub/operatorhub.io"
                   value={repo}
                 />
               </OperatorInputWrapper>
@@ -292,7 +292,7 @@ class UploadPackageFromGithubModal extends React.PureComponent<UploadPackageFrom
                   onChange={this.updateField}
                   onBlur={this.commitField}
                   onKeyDown={this.onKeyDown}
-                  placeholder="e.g. upstream-community-operators/etcd"
+                  placeholder="e.g. operators/etcd"
                   value={path}
                 />
               </OperatorInputWrapper>
diff --git a/frontend/src/index.html b/frontend/src/index.html
index d38ead8..cd79913 100755
--- a/frontend/src/index.html
+++ b/frontend/src/index.html
@@ -119,10 +119,10 @@
     <h1>Enabling JavaScript is required to run this app.</h1>
     <p>This app was built with JavaScript to provide a fast search experience.
       The underlying data this app presents is available at <a
-        href="https://github.com/operator-framework/community-operators">https://github.com/operator-framework/community-operators</a>
+        href="https://github.com/k8s-operatorhub/community-operators">https://github.com/k8s-operatorhub/community-operators</a>
       (and you can contribute new operators there).</p>
     <p>The source code for this site is available at <a
-        href="https://github.com/operator-framework/operatorhub.io">https://github.com/operator-framework/operatorhub.io</a>.
+        href="https://github.com/k8s-operatorhub/operatorhub.io">https://github.com/k8s-operatorhub/operatorhub.io</a>.
     </p>
   </noscript>
   <div id="root"></div>
@@ -133,4 +133,4 @@ <h1>Enabling JavaScript is required to run this app.</h1>
   </script>
 </body>
 
-</html>
\ No newline at end of file
+</html>
diff --git a/frontend/src/pages/documentation/Contribute.tsx b/frontend/src/pages/documentation/Contribute.tsx
index 95abb95..f36f0aa 100644
--- a/frontend/src/pages/documentation/Contribute.tsx
+++ b/frontend/src/pages/documentation/Contribute.tsx
@@ -263,7 +263,7 @@ const Contribute: React.FC<ContributePageProps> = ({ history, ...props }) => {
       content: (
         <p>
           When you have completed drafting your catalog data, create a pull request with your Operator catalog data only
-          in the <code>upstream-community-operators</code> subdirectory. Your manifests will be checked for syntax,
+          in the <code>operators</code> subdirectory. Your manifests will be checked for syntax,
           completeness, and functional deployment. Any enhancements will be discussed in the PR. Upon success we will
           merge it and your contribution is complete.
         </p>
diff --git a/frontend/src/utils/documentationLinks.ts b/frontend/src/utils/documentationLinks.ts
index 7aaa316..ce2798a 100644
--- a/frontend/src/utils/documentationLinks.ts
+++ b/frontend/src/utils/documentationLinks.ts
@@ -1,7 +1,7 @@
-export const operatorsFramework = 'https://github.com/operator-framework';
+export const operatorsFramework = 'https://github.com/k8s-operatorhub';
 export const operatorsRepo = `${operatorsFramework}/community-operators`;
-export const operatorsDocumentation = `https://operator-framework.github.io/community-operators`
-export const contributions = `${operatorsRepo}/tree/master/upstream-community-operators`;
+export const operatorsDocumentation = `https://k8s-operatorhub.github.io/community-operators`
+export const contributions = `${operatorsRepo}/tree/main/operators`;
 export const operatorsRepoBeforePR = `${operatorsDocumentation}/contributing-prerequisites`;
 export const operatorsRepoRequirements = `${operatorsDocumentation}/packaging-operator`;
 export const operatorSdk = `${operatorsFramework}/operator-sdk`;