diff --git a/src/v/cluster/archival/archival_metadata_stm.cc b/src/v/cluster/archival/archival_metadata_stm.cc
index 4ea8480291893..eecee847cebe3 100644
--- a/src/v/cluster/archival/archival_metadata_stm.cc
+++ b/src/v/cluster/archival/archival_metadata_stm.cc
@@ -1050,6 +1050,22 @@ ss::future<> archival_metadata_stm::do_apply(const model::record_batch& b) {
         _manifest->advance_insync_offset(b.last_offset());
         co_return;
     }
+    if (b.last_offset() < _manifest->get_insync_offset()) {
+        // Archival STM commands are not idempotent. Applying same command twice
+        // may cause a problem. This branch is used to deduplicate the commands.
+        // It's only applied to non-data batches that can affect the state of
+        // this STM.
+        // We're assuming that commands are applied in all or nothing
+        // fashion and there is no need to track in-sync offset within the
+        // record batch.
+        vlog(
+          _logger.warn,
+          "Command with offset {} (type: {}) is already applied to the "
+          "archival_metadata_stm",
+          b.base_offset(),
+          b.header().type);
+        co_return;
+    }
 
     if (b.header().type == model::record_batch_type::prefix_truncate) {
         // Special case handling for prefix_truncate batches: these