diff --git a/compiler/rustc_builtin_macros/messages.ftl b/compiler/rustc_builtin_macros/messages.ftl
index 1501bd6c73e29..176e62fcefcf7 100644
--- a/compiler/rustc_builtin_macros/messages.ftl
+++ b/compiler/rustc_builtin_macros/messages.ftl
@@ -316,3 +316,5 @@ builtin_macros_unexpected_lit = expected path to a trait, found literal
     .other = for example, write `#[derive(Debug)]` for `Debug`
 
 builtin_macros_unnameable_test_items = cannot test inner items
+
+builtin_macros_use_rust_debug_printing_macro = use rust debug printing macro
diff --git a/compiler/rustc_builtin_macros/src/errors.rs b/compiler/rustc_builtin_macros/src/errors.rs
index 5d4c4e340fa1f..4cd38d7bc8c0a 100644
--- a/compiler/rustc_builtin_macros/src/errors.rs
+++ b/compiler/rustc_builtin_macros/src/errors.rs
@@ -652,6 +652,18 @@ pub(crate) enum InvalidFormatStringSuggestion {
         #[primary_span]
         span: Span,
     },
+
+    #[suggestion(
+        builtin_macros_use_rust_debug_printing_macro,
+        code = "{replacement}",
+        style = "verbose",
+        applicability = "machine-applicable"
+    )]
+    UseRustDebugPrintingMacro {
+        #[primary_span]
+        macro_span: Span,
+        replacement: String,
+    },
 }
 
 #[derive(Diagnostic)]
diff --git a/compiler/rustc_builtin_macros/src/format.rs b/compiler/rustc_builtin_macros/src/format.rs
index 12cb2cd00694d..4417b61d4f6a3 100644
--- a/compiler/rustc_builtin_macros/src/format.rs
+++ b/compiler/rustc_builtin_macros/src/format.rs
@@ -160,6 +160,7 @@ fn make_format_args(
     ecx: &mut ExtCtxt<'_>,
     input: MacroInput,
     append_newline: bool,
+    macro_span: Span,
 ) -> ExpandResult<Result<FormatArgs, ErrorGuaranteed>, ()> {
     let msg = "format argument must be a string literal";
     let unexpanded_fmt_span = input.fmtstr.span;
@@ -333,6 +334,44 @@ fn make_format_args(
                 let span = fmt_span.from_inner(InnerSpan::new(span.start, span.end));
                 e.sugg_ = Some(errors::InvalidFormatStringSuggestion::AddMissingColon { span });
             }
+            parse::Suggestion::UseRustDebugPrintingMacro() => {
+                // there should only be suggestion when we have only one argument
+                if args.all_args().len() == 1 {
+                    let arg = &args.all_args()[0];
+                    match &arg.kind {
+                        // println!("{x=}")
+                        FormatArgumentKind::Captured(ident) => {
+                            let ident_name = ident.name.to_ident_string();
+
+                            let replacement = format!("dbg!({})", ident_name);
+
+                            e.sugg_ = Some(
+                                errors::InvalidFormatStringSuggestion::UseRustDebugPrintingMacro {
+                                    macro_span,
+                                    replacement,
+                                },
+                            );
+                        }
+
+                        // println!("{=}", x) or println!("{0=}", x)
+                        FormatArgumentKind::Normal => {
+                            let expr_span = arg.expr.span;
+
+                            if let Ok(expr_snippet) = ecx.source_map().span_to_snippet(expr_span) {
+                                let replacement = format!("dbg!({})", expr_snippet);
+
+                                e.sugg_ = Some(
+                                    errors::InvalidFormatStringSuggestion::UseRustDebugPrintingMacro {
+                                        macro_span,
+                                        replacement,
+                                    },
+                                );
+                            }
+                        }
+                        _ => {}
+                    }
+                }
+            }
         }
         let guar = ecx.dcx().emit_err(e);
         return ExpandResult::Ready(Err(guar));
@@ -1048,7 +1087,7 @@ fn expand_format_args_impl<'cx>(
     sp = ecx.with_def_site_ctxt(sp);
     ExpandResult::Ready(match parse_args(ecx, sp, tts) {
         Ok(input) => {
-            let ExpandResult::Ready(mac) = make_format_args(ecx, input, nl) else {
+            let ExpandResult::Ready(mac) = make_format_args(ecx, input, nl, sp) else {
                 return ExpandResult::Retry(());
             };
             match mac {
diff --git a/compiler/rustc_parse_format/src/lib.rs b/compiler/rustc_parse_format/src/lib.rs
index 490af1257760d..077f5714f1360 100644
--- a/compiler/rustc_parse_format/src/lib.rs
+++ b/compiler/rustc_parse_format/src/lib.rs
@@ -187,6 +187,9 @@ pub enum Suggestion {
     /// Add missing colon:
     /// `format!("{foo?}")` -> `format!("{foo:?}")`
     AddMissingColon(Range<usize>),
+    /// Use Rust format string:
+    /// `format!("{x=}")` -> `dbg!(x)`
+    UseRustDebugPrintingMacro(),
 }
 
 /// The parser structure for interpreting the input format string. This is
@@ -462,6 +465,7 @@ impl<'input> Parser<'input> {
                 ('?', _) => self.suggest_format_debug(),
                 ('<' | '^' | '>', _) => self.suggest_format_align(c),
                 (',', _) => self.suggest_unsupported_python_numeric_grouping(),
+                ('=', '}') => self.suggest_rust_debug_printing_macro(),
                 _ => self.suggest_positional_arg_instead_of_captured_arg(arg),
             }
         }
@@ -871,6 +875,27 @@ impl<'input> Parser<'input> {
         }
     }
 
+    fn suggest_rust_debug_printing_macro(&mut self) {
+        if let Some((range, _)) = self.consume_pos('=') {
+            self.errors.insert(
+                0,
+                ParseError {
+                    description:
+                        "python's f-string debug `=` is not supported in rust, use `dbg(x)` instead"
+                            .to_owned(),
+                    note: Some(format!("to print `{{`, you can escape it using `{{{{`",)),
+                    label: "expected `}`".to_owned(),
+                    span: range,
+                    secondary_label: self
+                        .last_open_brace
+                        .clone()
+                        .map(|sp| ("because of this opening brace".to_owned(), sp)),
+                    suggestion: Suggestion::UseRustDebugPrintingMacro(),
+                },
+            );
+        }
+    }
+
     fn suggest_format_align(&mut self, alignment: char) {
         if let Some((range, _)) = self.consume_pos(alignment) {
             self.errors.insert(
diff --git a/tests/ui/fmt/format-string-error-2.rs b/tests/ui/fmt/format-string-error-2.rs
index 63d65023eb78b..c1d228bfbc9c4 100644
--- a/tests/ui/fmt/format-string-error-2.rs
+++ b/tests/ui/fmt/format-string-error-2.rs
@@ -88,4 +88,7 @@ raw  { \n
     //~^ ERROR invalid format string: expected `}`, found `?`
     println!("{x,}, world!",);
     //~^ ERROR invalid format string: python's numeric grouping `,` is not supported in rust format strings
+
+    println!("{x=}");
+    //~^ ERROR invalid format string: python's f-string debug `=` is not supported in rust, use `dbg(x)` instead
 }
diff --git a/tests/ui/fmt/format-string-error-2.stderr b/tests/ui/fmt/format-string-error-2.stderr
index e7fbc2e81fc6b..b12e827853f80 100644
--- a/tests/ui/fmt/format-string-error-2.stderr
+++ b/tests/ui/fmt/format-string-error-2.stderr
@@ -198,5 +198,15 @@ LL |     println!("{x,}, world!",);
    |
    = note: to print `{`, you can escape it using `{{`
 
-error: aborting due to 20 previous errors
+error: invalid format string: python's f-string debug `=` is not supported in rust, use `dbg(x)` instead
+  --> $DIR/format-string-error-2.rs:92:17
+   |
+LL |     println!("{x=}");
+   |               - ^ expected `}` in format string
+   |               |
+   |               because of this opening brace
+   |
+   = note: to print `{`, you can escape it using `{{`
+
+error: aborting due to 21 previous errors