MICROSOFT MOVIE STUDIO EXPLORATORY DATA ANALYSIS

       PROJECT OVERVIEW

As Microsoft ventures into the realm of movie production, understanding the dynamics of the film industry is crucial for making informed decisions. Through the analysis of various movie datasets, we aim to provide actionable insights to guide Microsoft's new movie studio in selecting the most promising film genres and strategies for success

    BUSINESS UNDERSTANDING

The main objectives of these analysis is to assist Microsoft in establishing its new movie studio by analyzing trends and patterns in the film industry. Key questions include identifying successful film genres, understanding the impact of a director in a specific film genre, and the best season to release a film.

  SOURCE OF DATA

The Number (Production Budget and Worldwide Gross) IMDB Database (Directors and Release Date) TMDB (Genres)

 FINDINGS

Genre types such as action and adventure are the best performing films genre

Directors, such as Yarrow Cheney or Kyle Balda, would be a good choice because they have with a strong return on investment

Summer is the best season to release a film

CONCLUSION

. Chosing the right genre for the movies ; Genre types such as action and adventure bring in the most amount of money

. The best time to release films is during the summer season

. Chosing the right director for specific genre bring a large sum in return in investment ;such as Yarrow Cheney or Kyle Balda, would be a good choice for an animated films in comparison to the budget of the movie

     RECOMEDATIONS  

To maximize return on investment (ROI), focus on genres with successful track records, such as action and adventure, and diversify accordingly to appeal to a broader audience and ever changing audience preferences

Schedule movie releases during the summer season for more success in maximizing return on investment

Choose right directors for specific genres, such as Yarrow Cheney or Kyle Balda, in animation for better return on investments using a relative low production budget.

FILE REPOSISTORY

My technical code is stored in this https://github.com/Geraldkigotho/dsc-phase-1-project-v2-4/blob/master/student.ipynb My presentation to Microsoft can be found https://github.com/Geraldkigotho/dsc-phase-1-project-v2-4/blob/master/MICROSOFT%20STUDIO%20PRESENTATION.pdf