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added Supademo's customer story + interview (blog) (#282)
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* added Supademo's customer story + interview (blog)

* placed dark bg on Supademo image
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NathanTarbert authored Sep 26, 2023
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---
slug: boosting-trust-and-efficiency-a-conversation-with-supademos-ceo
title: "Boosting Trust and Efficiency: A Conversation with Supademo's CEO"
tags_disabled:
[
developer,
security,
cybersecurity,
devsecops,
open-source,
developerfirst,
case-study,
]
image: /img/success-stories/supademo-logo.png
hide_table_of_contents: true
author: Nathan Tarbert
author_title: Community Engineer @BoxyHQ
author_url: https://github.com/NathanTarbert
author_image_url: https://boxyhq.com/img/team/nathan.jpg
---

Supademo is on a mission to help teams communicate products more effectively starting with the fastest way to create intuitive click-through demos and guides.
This, in turn, leads to more deals closed, better onboarding, and reduced support tickets, among many other glorious things.

**Q:** Thank you for joining us today, Joseph Lee, CEO, and co-founder of Supademo.

**Joseph Lee (Supademo):** Thank you for having me. It's a pleasure to share our journey.

**Q:** Joseph, can you start by telling us what motivated Supademo to implement enterprise Single Sign-On (SSO)?

**Joseph Lee (Supademo):** Absolutely. We decided to implement enterprise SSO due to significant demand from larger customers who wanted to leverage Supademo across their departments. These customers were already accustomed to the security and convenience offered by SAML SSO and wanted to easily maintain access and permissions across multiple services. While SSO wasn't a deal breaker for the deal to go through, we wanted to ensure that our customers didn't need to go out of their way to adjust their preferred workflow.

**Q:** That makes sense. And why did you choose BoxyHQ's Jackson for this implementation?

**Joseph Lee (Supademo):** A big part of why Supademo chose BoxyHQ was due to its reputation. Several Supademo customers had recommended BoxyHQ as a service provider, and we noticed several well-known customers were leveraging Jackson for their SSO with glowing reviews. We considered several other alternatives but ultimately chose BoxyHQ due to their responsiveness and hands-on support, which were top-notch.

**Q**: That's great to hear. Now, could you elaborate on both the direct benefits and soft benefits you observed following the adoption of the solution?

**Joseph Lee (Supademo):** Certainly. Supademo has seen plenty of soft benefits of working with BoxyHQ - but some of the biggest include the lack of maintenance effort, ease of adoption, and direct time savings for our entire engineering team. The latter point is especially important, as it allows us to refocus our energy on Supademo's core mission: helping teams communicate their products more effectively to others.

As for direct benefits, we were able to close several enterprise partnerships with BoxyHQ's help and provide them with a secure and streamlined authentication process within the Supademo platform. This has helped increase our clients' trust in Supademo.

**Q:** That's remarkable. In terms of business impact, how much time did it save your team?

**Joseph Lee (Supademo):** With BoxyHQ, we were able to ship SSO capabilities in days - which is a massive savings compared to our initial estimate of 1-2 months for an in-house solution. As a result, Supademo was able to abstract out complexities, reduce potential errors, and provide more value to clients faster with BoxyHQ.

**Q:** Impressive time savings indeed. Have you seen any significant growth in acquiring enterprise clients as a direct result of utilizing SSO?

**Joseph Lee (Supademo):** Absolutely. We've seen considerable traction and interest from multiple enterprise-level customers after implementing SSO. Supademo's BoxyHQ integration has been an asset that we'll continue to leverage to grow our team and add more value to customers.

**Q:** That's fantastic to hear. From your perspective, how do you view this successful partnership with BoxyHQ?

**Joseph Lee (Supademo):** Supademo's trust in BoxyHQ has been built not only from the underlying tech but also from the exceptional support received. Implementation was a breeze, and Boxy's continued responsiveness is a testament to our customer-centric mission - something that we share at Supademo.

**Q:** Thank you, Joseph Lee, for sharing your valuable insights into Supademo's journey with enterprise SSO. Your experiences provide a compelling example of how innovation and strategic partnerships can drive success in today's dynamic business landscape.

**Joseph Lee (Supademo):** You're very welcome. It's been a pleasure to be part of this discussion, and I hope our experiences can inspire others in their endeavors. Thank you for having me.

<div style={{ textAlign: "center" }}>
<a href="/success-stories/cost-efficiency-unleashed-how-boxyhqs-sso-saved-supademo-time-and-money" class="button button--primary button--outline">Read Spike's success story</a>
</div>
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---
slug: cost-efficiency-unleashed-how-boxyhqs-sso-saved-supademo-time-and-money
title: "Cost-Efficiency Unleashed: How BoxyHQ's SSO Saved Supademo Time and Money"
tags_disabled: [security, cybersecurity, devsecops]
image: /img/success-stories/supademo-logo.png
hide_table_of_contents: true
---

import Quote from "../src/components/Quote";

Supademo is on a mission to help teams communicate products more effectively starting with the fastest way to create intuitive click-through demos and guides.
This, in turn, leads to more deals closed, better onboarding, and reduced support tickets, among many other glorious things.

<div style={{ textAlign: "center" }}>
<a href="https://supademo.com" target="_blank" class="button button--primary button--outline">Learn more about Supademo</a>
</div>

## Introduction

In today's fast-paced business environment, effective communication and product demonstration are critical to success. With Supademo, you can create interactive demos and guides in seconds, edit them as needed, and share them anywhere on the web using a link or embed them on your website. However, as Supademo grew, so did the complexity of its operations and the demands of their diverse clientele.

<Quote author="Joseph Lee" title="Co-founder Supademo" avatar="/img/success-stories/joseph-lee-supademo.jpeg">
A big part of why Supademo chose BoxyHQ was due to its reputation.
</Quote>

## The Driving Force Behind Enterprise Single Sign-On (SSO)

Supademo's decision to implement enterprise SSO stemmed from the growing demand of larger customers. These customers, accustomed to the security and convenience offered by SSO/SAML, sought an easy way to manage access and permissions across multiple services. While SSO wasn't a deal-breaker, Supademo aimed to ensure a seamless experience for its customers, aligning with their preferred workflow.

## Why Supademo Opted for BoxyHQ’s Jackson

Choosing the right SSO solution was crucial, and Supademo found BoxyHQ's Jackson to be a stellar choice. The decision was influenced by BoxyHQ's strong reputation and recommendations from existing Supademo customers. Prominent companies like Cal.com had successfully leveraged Jackson for their SSO needs. However, it was BoxyHQ's responsiveness and hands-on support that truly set them apart.

## Direct and Soft Benefits of SSO Implementation

Supademo reaped both direct and soft benefits from integrating SSO with BoxyHQ. Some of the significant soft benefits included reduced maintenance efforts, seamless adoption, and time savings for the engineering team. This allowed Supademo's engineers to refocus on the company's core mission: enabling teams to communicate their products more effectively.

<Quote author="Joseph Lee" title="Co-founder Supademo" avatar="/img/success-stories/joseph-lee-supademo.jpeg">
Supademo’s BoxHQ integration has been an asset that we’ll continue to leverage to grow our team and add more value to customers.
</Quote>

In terms of direct benefits, Supademo was able to forge several enterprise partnerships with BoxyHQ's assistance. Providing a secure and streamlined authentication process within the Supademo platform enhanced their clients' trust in the product.

## Time Savings and Business Impact

The implementation of BoxyHQ's SSO solution proved to be a time-saving endeavor for Supademo. They managed to roll out SSO capabilities in a matter of days, a remarkable achievement compared to their initial estimate of 1-2 months for an in-house solution. This efficiency allowed Supademo to reduce potential errors and deliver more value to clients quickly.

## Growth in Acquiring Enterprise Clients

Utilizing SSO was a direct benefit for Supademo. It opened doors to numerous enterprise-level clients and sparked significant prospect interest. The integration with BoxyHQ's Jackson has become a valuable asset that will continue to fuel Supademo's growth and enhance the value it provides to customers.

<Quote author="Joseph Lee" title="Co-founder Supademo" avatar="/img/success-stories/joseph-lee-supademo.jpeg">
We’ve seen considerable traction and interest from multiple enterprise-level customers after implementing SSO.
</Quote>

## Exceptional Support from BoxyHQ

Supademo's trust in BoxyHQ extends beyond the technology itself; it's rooted in the exceptional support received throughout the implementation process. The seamless and hassle-free implementation, coupled with BoxyHQ's ongoing responsiveness, aligns perfectly with Supademo's customer-centric mission.

## Supademo Gains a Trusted Ally

Supademo's journey to enhance its platform with enterprise SSO through BoxyHQ's Jackson serves as an inspiring story. It highlights the importance of listening to customer demands, choosing the right technology partner, and the immense impact that streamlined authentication can have on a business. As Supademo continues to thrive, its commitment to effective communication and customer satisfaction remains unwavering, with BoxyHQ by its side as a trusted ally.

<div style={{ textAlign: "center" }}>
<a href="/blog/boosting-trust-and-efficiency-a-conversation-with-supademos-ceo" class="button button--primary button--outline">Read the full interview</a>
</div>

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