Welcome to my GitHub! I specialize in Python, SQL, and Tableau, utilizing data-driven insights to optimize business outcomes. With a solid foundation in data analysis, I am passionate about enhancing organizational efficiency through innovative data solutions.
📬 Reach me at: [email protected]
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Current Business Project: Part of the data team redeveloping a rewards program in South Africa, enhancing customer engagement and loyalty.
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Current Personal Project: Employing K Means clustering and Tableau for dynamic marketing insights for customer segmentation and personalised rewards marketing.
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Funnel Optimization Analysis for Metrocar: Utilized SQL and Python to optimize conversion funnels, boosting quarterly revenue by an estimated 15%.
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Landing Page A/B Testing for Globox: Conducted A/B testing to enhance conversion rates by 18%.
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Market Analysis for NYC Rental Startup: Analyzed NYC's rental market to identify high-revenue areas, advising on strategic investments.
A full-time position as a Data Analyst to transition away from consultancy and focus on in-depth, strategic data projects.
I am eager to collaborate on innovative SaaS projects. If you’re working on something where you need a keen eye for data-driven decision making or if you're looking to revolutionize the way businesses interact with data, let's connect and create something impactful!
- Duration: January 2015 - Present
- Increased engagement and conversions through targeted marketing analysis.
- Optimized workflows and developed critical financial dashboards in Tableau.
- Duration: August 2023 - November 2023 (Women++ in Collaboration with Projuventute)
- Designed database schemas, authored data specifications, and crafted complex SQL views.
- Managed version control using Git and enhanced data-driven decision-making processes.
Data Analytics Training Program, Masterschool
- Duration: June 2022 - January 2024
- Gained proficiency in data analysis tools and techniques. Performed complex data cleansing and transformation.