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update IpsosTag for thefilter #27688

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@dskamiotis dskamiotis commented Dec 27, 2024

What is the value of this and can you measure success?

We work with IPSOS Mori to categorise content, enabling advertisers to measure pageviews and assess audience reach. Success is measured by ensuring accurate content tag mappings in their reports.

What does this change?

This PR adds a new content tag, "The Filter," to the existing IPSOS Mori mapping file. This ensures that content related to "The Filter" is accurately categorised and reported.
This updates and amends the previous the-filter

We can look at the third-party script provided by Ipsos MOR, from Ipsos MORI's servers based on the locale and other parameters.
This should be t=thefilter

Screenshots

The filter is structured and should be for both fronts and articles:
Tested on CODE:
Front: theguardian.com/uk/thefilter
Article: https://m.code.dev-theguardian.com/food/article/2024/dec/26/best-champagne-sparkling-wine

Before
Screenshot 2024-12-27 at 19 15 50
After
Screenshot 2024-12-27 at 19 16 31

Checklist

@dskamiotis dskamiotis requested a review from a team as a code owner December 27, 2024 11:46
@dskamiotis dskamiotis requested review from Amouzle and a team December 27, 2024 12:44
@dskamiotis dskamiotis force-pushed the ds/update-ipsostag-map-for-thefilter branch from 50984f8 to 1879961 Compare December 27, 2024 12:54
@dskamiotis dskamiotis force-pushed the ds/update-ipsostag-map-for-thefilter branch from 1879961 to 5a372c4 Compare December 27, 2024 13:46
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